A newspaper format was chosen, and this meant the planning, writing and designing of a much deeper level of content. It also meant an opportunity to go ‘old-school’ and create tabloid format spreads.
The extra real estate allowed me to introduce the team, talk about how we meet and why it matters, and explain the rhino that stands so proudly in the space. It also gave me the space to feature two artists whose work is on the walls of Use.Space, present the fundamentals of branding, and highlight our work with Manchester Metropolitan University.